If you haven’t considered pitching healthcare content or marketing … [Read more...] about Pros and Cons of Working with Marketing Agencies
3 Types of Content Writing Nurses Can Excel at – and Where to Find Opportunities
I hope you’re having a super January. I’ve been prospecting my fanny off. … [Read more...] about 3 Types of Content Writing Nurses Can Excel at – and Where to Find Opportunities
Why are You Doing That? 4 Steps to Create a Marketing Strategy for Your New Writing Business
I’m always excited when I get to chat with a nurse interested in launching … [Read more...] about Why are You Doing That? 4 Steps to Create a Marketing Strategy for Your New Writing Business
SEO Fundamentals Every Nurse-Writer Should Know
I was speaking with a prospective client the other day, and she expressed … [Read more...] about SEO Fundamentals Every Nurse-Writer Should Know
Why Every Nurse-Writer Should Perform a SWOT Analysis
We nurses, we know acronyms. And abbreviations. And initialisms. For … [Read more...] about Why Every Nurse-Writer Should Perform a SWOT Analysis
12 Things to Do in December to Jumpstart Your Writing Career in 2021
December can be a slow period. Or it can be intensely busy. I’ve … [Read more...] about 12 Things to Do in December to Jumpstart Your Writing Career in 2021
How Can I Get This Client to Pay What I’m Asking?
Question: How do you counteroffer a client? I have a potential client who … [Read more...] about How Can I Get This Client to Pay What I’m Asking?
Why You Need a Business Budget – and How to Create One
When I guested on the Divine Downloads podcast, host Lisbeth Overton … [Read more...] about Why You Need a Business Budget – and How to Create One
How to Create Buyer Personas to Target Your Marketing
Just today I briefly chatted by email with a new nurse entrepreneur who is … [Read more...] about How to Create Buyer Personas to Target Your Marketing
What is Your Value Proposition as a Nurse-Writer?
Today I want to cover a concept that’s essential to your success as a … [Read more...] about What is Your Value Proposition as a Nurse-Writer?
