Blog

How to Set Freelance Writing Rates: Factors to Consider (and Not)

By Elizabeth Hanes / November 12, 2020 / 0 Comments

If you frequent any freelance writing forum or community, you’ll notice thread after thread related to pricing. “How should I price this?” “How much should I charge for this?” “What would you price this at?” Over the course of nearly 20 years in this industry, I’ve concluded that rate-setting tops the list of thorny issues […]

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Why You Need a Business Budget – and How to Create One

By Elizabeth Hanes / November 5, 2020 / 0 Comments

When I guested on the Divine Downloads podcast, host Lisbeth Overton expressed some skepticism over my contention that every writer should set up a business bank account that is separate from their personal account. Surely freelance writing is a business you can launch with zero investment, right? And if you’re not investing money into your business, why […]

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How to Create Buyer Personas to Target Your Marketing

By Elizabeth Hanes / October 29, 2020 / 0 Comments

Just today I briefly chatted by email with a new nurse entrepreneur who is building a business website and needs content, especially for the home page. In the course of chatting, she alluded to her target audience, which she characterized in terms of a broad group of people. Not to disparage this lady in any […]

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Indemnification Clauses 101

By Elizabeth Hanes / October 22, 2020 / 0 Comments

Quick, name the one business-related thing that can render you bankrupt in an instant without any wrongdoing on your part. If you said “indemnification,” ding-ding-ding. You get a cookie. What is Indemnification? To indemnify someone or something else means to provide legal and financial protection to them against harm. When you purchase auto insurance, for […]

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What is Your Value Proposition as a Nurse-Writer?

By Elizabeth Hanes / October 15, 2020 / 0 Comments

Today I want to cover a concept that’s essential to your success as a freelance writer, but it’s a concept you may not be familiar with. It’s called the ‘value proposition,’ and if you can nail this, then you can build a very successful business, indeed. What is a ‘Value Proposition’? In marketing, we used […]

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Quick Cheat Sheet for Evaluating Prospective Clients

By Elizabeth Hanes / October 8, 2020 / 0 Comments

Just a quick hit based on an experience I’m currently going through, wherein I am re-re-learning how to avoid PITA clients. Previously, I briefly touched on what makes a great client, and today I’m sharing a brief cheat sheet of red flags that should make you pause and seriously consider whether you want to work […]

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How Any Nurse Can Get Started as a Freelance Writer: Your 3-Step Plan

By Elizabeth Hanes / October 6, 2020 / 0 Comments

The most common question I get from nurses on social media and by email is: How can I get started as a freelance writer? Here’s a three-step plan to get you moving down the freelance path. Step One: Learn All You Can About the Freelance Writing Industry That’s right: Freelance writing is an industry. In […]

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My Bizarre Freelance Budgeting Method – and Why It Gives Me Peace-of-Mind

By Elizabeth Hanes / September 29, 2020 / 0 Comments

Many of the questions I field from aspiring (and even established) nurse-writers revolve around the question of money: how to figure out what to pay yourself, how to manage your business budget, and so on.  And, truthfully, I sometimes feel I’m not the best qualified person to answer those types of questions, because… I have […]

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RN2W: Know Your SOW: What It Is, How to Craft It, and How to Enforce It

By Elizabeth Hanes / September 24, 2020 / 0 Comments

Recently I’ve been embroiled in a situation with a soon-to-be-ex client that does not want to adhere to the SOW requirements we mutually agreed on in the contract, and I thought this would make an excellent topic for the newsletter. What is a SOW, you ask? Great question. SOW stands for Scope of Work. A […]

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The Secret to Making $100,000 per Year as a Nurse Writer in Two Steps

By Elizabeth Hanes / September 22, 2020 / 0 Comments

Last week I published a post called “How to Figure Out How Much to Pay Yourself as a Freelance Nurse Writer,” and, honestly, I sort of agonized over posting it. On the one hand, I felt the question (from a student in my Ultimate Health Journalism Basics for Nurses workshop) was a good one. On […]

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